I know, I know, I've been neglecting this blog terribly. Most of my professional and blogging time has been devoted to helping Yvonne (see my last post) launch WME Books, the Author Services division of her business. The related blogs are A-ha!: Authors helping authors and Business Blogging Boot Camp.
But, speaking of Yvonne, I've been meaning to follow up on the serious side of the semi-serious/semi-playful post in which I asked her to marry me. The information design point I wanted to make related to the power of images to connect to the emotional side of the reader's brain.
Take another look at the picture in the post and think about where you envision it happening. If you're a sports fan, I bet you're in a stadium. If not, perhaps a park, or an ocean beach.
The point here is that the words alone might reach the emotional level for those who've experienced a marriage proposal personally, but have less impact on others. By adding an image, we can both expand the range of people who have some experience with the kind of message and to some extent direct their attention toward the kind of experience we intend -- in this case the joyful, exuberant delivery method shown may succeed in carrying that message even for readers who might have had less pleasant experiences themselves.
So, please forgive me for using a personal example and for letting my attention stray from this blog for so long. I can't promise how often I'll be able to post, but I have no intention of abandoning this blog and the wonderful conversations it has enabled me to take part in.
"Talk" with you soon.